Wednesday, February 08, 2012

design.png

 

Planning is everything

 

Plenty of individuals think that web design is all about slapping some words and pictures together and posting them online. No doubt that sort of attitude has created some of the atrocious and non-working web sites we see out there. At InfoPocket, we know that web design involves a lot of work - and we're not scared to roll up our sleeves and get our hands dirty. When we design a web site for you, we:

  1. Work out navigational issues. We want to make sure that your customers and clients can easily find what they are looking for. That's why we figure out what customers and clients are looking for on your web site - and then make sure that they can find what they need easily. This helps ensure that clients are perfectly happy with your web site.
  2. Work out usability issues. We want your web site to be easily accessible to everyone. We also consider all the possibilities - that someone is viewing your site on a tiny cell phone, on a slow Internet connection, or on an obscure computer system. Our InfoPocket team ensures that everyone can see your web site perfectly
  3. Study the marketplace. We want to know how your customers and clients tick, and that's why we do market research to find out what your customers are thinking. That lets us build a site that your customers will swear was custom designed for them. We even study the market, so that we know what sells (and doesn't) in your field.
  4. Construct a competitive analysis. We find out what others in your industry are doing so that we can use the same success strategies - and avoid the same pitfalls. That way, our customers never have to learn by trial-and-error.
  5. Consider your existing brand, logo, collateral, and primary audience. We take into account your budget, who your customers are, and what your business is all about. That's because we don't want to create a cookie-cutter web site. We believe that your company deserves a personalized web site that works for you - not for just anyone in your field. We create a web site that is as unique as your company.
  6. We design a great site, using all the tools available. Photoshop, CSS, HTML, Illustrator, PHP, CMS - we use all the latest and most established technology to create a web site that is visually appealing and yet fully functional. And we listen to you when you give is feedback and ideas, so that we create the web site you want - just not any web site.
  7. We test and re-test. Once we have a site designed, we test it under all sorts of conditions - on old computers, strange operating systems, at off peak hours. We do everything possible to ensure that your site is free of glitches, and works perfectly under the weirdest conditions
  8. We make sure that the site works for your business. We figure out ways to make sure that your web site is easy to promote. We make sure that you can update the site with minimal fuss and we work with you to ensure that SEO keeps a steady stream of customers coming. InfoPocket wants to make sure that you have a web site that you can be proud of - but also a web site that brings more of the green stuff to your company coffers.

If your web site needs it, we can provide it. If you don't see what you need above, rest assured that we can come up with custom services just for your needs. Contact us today to get a quote.